“Tourists should get to know our countryside and our people” The President of Mallorca Council, Francina Armengol, believes that the model of sun and sand will never lose its appeal because, what with today’s stressful pace of life, it constitutes the perfect antidote for both mind and body.
Armengol shares her opinions about the tourists that visit our island and tells us how she herself enjoys the natural beauty spots of the Island.
If you were to send a welcome message to tourists visiting our island, what would it be?
I would tell them that Mallorca is a land that abounds in natural wonders that are recognised across the globe, but that it also has a history, tradition, culture and rich heritage that are entirely unique. I would tell them to not spend all their time on our beaches, which are fantastic, and really get to know our countryside and our people.
So when the President goes on holiday, does she go abroad or do the tourist thing here?
Both. If I have a long stretch of time, I go abroad, but I also enjoy staying on the Island. I know it well by now, but I still enjoy going on trips and really getting to know the 53 municipalities.
Out of rambling, cyclotourism, boating or golf- which do you prefer?
I actually like the one thing you haven’t mentioned: gastronomy. We eat very well here, and produce top quality wines.
What is the future of tourism in Mallorca?
The model of sun and sand will never die out because people will always demand it, and the Island is a safe, quality destination. But we need to innovate and that is what we are working on within the relevant organisations and hotel industry. Our online businesses are among the best internationally, and perhaps the future represents a change in the way we sell the product.